Greener by Design

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Greener by Design: Strategies, Tools and Markets for Product Innovation is a two-day, hands-on event focused on the greening of mainstream products.

Among the goals of this gathering are:

• Teach companies the "how-to" of building sustainability into the product development process with a focus on greening mainstream products, both consumer and B-to-B
• Go beyond high-level views by providing cutting edge strategies, tools, techniques and markets for greener products with an emphasis on biomimicry, cradle-to-cradle design and green chemistry
• Integrate design processes into development of business strategies to include sales and marketing
• Learn from leadership companies as well as participate interactively with unique workshops
• Impress the importance of sustainability for company innovation and future growth
• Provide an unmatched networking opportunity between leaders in the industry, practitioners in product development and design, environmental stewards, supply chain management, business strategists and marketers and prominent design schools students and educators

The even combines first rate speakers and panelists with a unique approach to innovation called Systematic Inventive Thinking.

Full details and registration information are online at GreenerbyDesign.com.